For Immediate Release: January 22, 2008 Contact: Eddie Owens, Director of Corporate Communications
New Program at Wichita Falls United Supermarkets
Makes Shopping Fun for Young Children
WICHITA FALLS - North Texas Area United Way, in collaboration with United Supermarkets, announced today the launch of a new program, entitled "Shop and Learn," with kickoff events scheduled this Saturday (Jan. 26) from 10:00 a.m. - 2:00 p.m. at the United Supermarkets location at 2522 Iowa Park Road here.
The year-round program encourages parents to turn weekly shopping trips into a learning and enjoyable experience with their young children. On each visit to the store, children and parents complete age-appropriate activities together. Activities are brief and only take a few moments during the shopping trip (e.g., ask your child to find one red fruit and one red vegetable). Children who complete five weeks worth of activities receive a free high-quality hardback book to take home.
On Kickoff Day, parents and children will enjoy:
- Free learning activities throughout the store,
- Making a healthy snack together,
- Creating their own play dough, and
- Visiting with "Tony the Tiger."
Shop and Learn materials are available in both English and Spanish.
"We believe the Shop and Learn program will be a great way for parents to engage their children in the shopping experience while providing them a terrific learning tool in the process," said Store Director Todd Buchanan. "United is proud to be a partner with North Texas Area United Way in this unique, family-friendly endeavor."The North Texas Area United Way serves Archer, Baylor, Clay, Cottle, Foard, Hardeman, Jack, Montague, Wichita, Wilbarger and Young counties and is located at 1105 Holliday Street in downtown Wichita Falls.
For 85 years, the NTAUW has worked to improve lives by mobilizing the caring power of area communities. Although a member of the national United Way movement, which includes more than 1,300 community-based United Way organizations, North Texas Area United Way is independent, separately incorporated and governed by local volunteers. For more information, call 940-322-8638 or visit www.ntauw.org.
United Supermarkets, LLC, is a Texas-based, family-owned retail grocery chain with stores in 26 markets across north and west Texas. A self-distributing company with its headquarters and distribution center in Lubbock, United operates 46 stores under three distinct formats: United Supermarkets, Market Street and Amigos United. Three new Market Street stores are currently under construction in the Dallas-Fort Worth Metroplex, with the Allen location slated to open Feb. 29.
Now in its 92nd year of operation, United has been a part of the Wichita Falls community since 1963.
